For the annual Tuongee symposium, held at a safari lodge outside Johannesburg, we created "The Quintessentially Metaphorical Field Guide to Humans on Business Safari", a survival kit for South Africa's top media and advertising minds. Playing on the collision of business and safari, the kit combined tongue-in-cheek writing, faceted geometric
illustration and a Scandinavian utilitarian design, packaged in a minimal birch wood box.
illustration and a Scandinavian utilitarian design, packaged in a minimal birch wood box.
Contents included gin as "drinkable mosquito repellant", a beeswax "SOS balm", a length of rope,
a music flash disc, and a guidebook featuring a business animal personality test,
irreverent games and survival tips, all set into a laser-cut holder with a map.
a music flash disc, and a guidebook featuring a business animal personality test,
irreverent games and survival tips, all set into a laser-cut holder with a map.